Varivao Holdings Ltd has secured a new market in the United States (US) to sell its locally produced kava.
Duddley Longamei the company’s managing director said this was made possible after months of conducting its own market research, initiatives and resources.
“In order to reach this market it has costs us asubstantial amount of money and it was not easy as one may think. Though that the kava market is open its door in US the big challenge is that there is a short supply of dried kava from the local kava farmers,” Mr Longamei.
Varivao Holdings now needs 20 to 50 tons of quality dried kava products in every month in order to meet all its three overseas markets.
“This is really a big money for the rural people to go along with cocoa, copra, fish and timber products,” the company boss said.
With its own business development plan the company now has established its own kava farming of 10 hectares and to increase to 30 hectaresat Kolomola in Isabel province.
“Having our own kava farm supply and also to buy from all other kava farmers around Solomon Islands thiswould increases production that can meet the demand of the overseas market in the coming years.
“Solomon Islands can sustain its economy if all our rural people work harder and more over the national government must have an ultimate political will to drive our rural people and must devise a clear policy in area of rural development for exports.
“This is only the way forward for our beloved country to stop the hand to mouth policy.”